“Patience, persistence and perspiration make an unbeatable combination for success” Napoleon Hill quotes

Recipient of  the "Outstanding 50 Asian Americans in Business” award
2011 Women Making a Difference Award Nominee
2010 Asian Heritage Awards Nominee for "Excellence in Arts & Literature"
Named “100 Passionate People of 2010” for Taiwaneseamerican.org

McDonalds Ambassador- Empowering youth to achieve their college education dreams
National Speakers Association

MEDIA TRAINING WITH PANNEY WEI

ABOUT PANNEY

Panney Wei, popular radio host of “Positive Changes with Panney Wei” on KCAA 1050 AM and renown broadcaster-motivational speaker-coach-author and trainer, has dealt in the dynamic field of Personal Growth and the entertainment industry for most of her professional life. She has been named one of “2010 Outstanding 50 Asian Americans in Business” by the Asian American Business Development Center and an Honoree for Excellence in Arts & Literature for the 2010 Asian Heritage Awards and featured in the “100 Passionate People of 2010” by TaiwaneseAmerica.org. Her media background coupled with her experience in business and the entertainment industry as both an executive behind and in front of the camera as on-air talent has empowered her to serve her clients with all the necessary tools to help them achieve success in their professional lives and leverage the power of the media to increase visibility and build their brands.  Because Panney is currently working in the media as the host of her own popular radio show and is a frequent guest on many talk shows and radio shows around the country, she has the competitive edge, knowledge and experience, and definite know-how to help you shine in the media and build your empire step by step. Whether it’s making your star shine brighter in your industry or being the next media star, Panney believes that everyone can be the star of their life, change the world, and reach for their stars!

Working with Panney has elicited these kinds of responses …

• “Panney Wei is the only WAY to go! “
• "Enjoyed your presentation. I would recommend you as a speaker for any group."
• "Very informative program and well presented."
• "Excellent program. Thank you for sharing your talents."
• "Loved your class. Would recommend it for all ages including seniors."

Always a multitalented communicator, Panney’s mission is to empower, entertain, and enliven audiences with her powerful tools for positive change in the lives of her fans and clients, and continues to travel the world as a guest expert, author, coach, radio host and motivational speaker.  Her show “Positive Changes with Panney Wei” on KCAA 1050 AM and podcasting at kcaaradio.com and ITunes, is currently ranked TOP 100 Best Podcasts on ITunes and broadcast to over 240 countries and nearly 1 million listeners. She is the CEO of Positive Changes Consulting, a media and leadership training company geared towards helping you make a positive impact to your potential fans and in your life.

Need a dynamic, engaging, buoyant and exciting media trainer that will make you a star?  Then Panney Wei is the only way to go! Panney Wei is available for keynote speeches, seminars, coaching, workshops, personal appearances for your event, and media interviews.  Call (310) 869-3832 or inquiries (at) panneywei.com.

TESTOMONIALS
“Panney will open your heart and inspire you to radical action.”

-        Debbie Ford, NY Times Bestselling author of The Dark Side of the Light Chasers and Spiritual Divorce

“If you want to have a lot of fun, if you want to change the world, if you want a greater life, tune into Panney Wei. What an amazing show!”

-        Dr. John Demartini, featured on The Secret and author of The Breakthrough Experience

“If you want to break through obstacles, get empowered, and transform your life, get into Panney Wei. She’ll take your life to new heights.”

-        Helen Tse, Bestselling author of Sweet Mandarin

"Thank you for your support in Kimberly-Clark's Diversity Programs. We appreciate your great skills to motivate and develop our employees into great future leaders! Happy Holidays!”

-     Focus Asia Executive Team 2010, Kimberly Clark

“Kudos to Panney! Everyone should be aware of her expertise and sage advice. No joke- she's got the goods. Get your weekly dose of inspiration from Panney Wei that will help you make great changes in your life!”

-        Arnel Calvario, Founder of Kaba Modern dance crew featured on the hit show America’s Best Dance Crew

THE POWER OF MEDIA TRAINING

In my career, I’ve served as on-air talent, a producer, a business development executive in the entertainment business, a public relations executive, and currently host my own radio show. I know what the media is looking for, and I have had the pleasure and honor of training some of the top restaurateurs, television hosts, actors, academics, executives, spokespeople, entrepreneurs, and authors as they prepared for print, radio, and television appearances. As a member of the National Speakers Association, I am also a popular motivational speaker and participate about twenty times a year on panels and conduct seminars at national industry conferences and am thrilled to work one-on-one with you or in small groups to help you achieve your goals! My training in hypnotherapy and neuro-linguistic programming (NLP) is also instrumental when it comes to helping my clients alleviate stress before interviews, relieve nervous tension, and look and feel prepared during interviews or in public. I use post-hypnotic suggestions, motivational speaking techniques, and some NLP if required to help you stay focused, positive, and excited about your media opportunities! It’s about projecting clarity, focus, and belief in yourself and your product while hitting an emotional button when working with the media. Working with Panney Wei, you will shine in the media, spark interest in consumers, and drive people to invest in you and what you are selling and offering every single time!

Some facts about the media:
Sound bytes are 2 to 5 seconds long.
The average news story, after editing, is 90 seconds.
The average talk show segment is 3 to 5 minutes.
Interviewers are trained to look for and emphasize the controversial statement.

Given these realities, I will help you get your message across!
When you have only seconds or minutes to communicate your message, media interview training can mean the difference between success or failure. With effective interview training, the chances are much higher that you will be perceived as a clear, centered and knowledgeable expert in your field — versus someone who comes cross as muddy, unprepared and uninformed.

Whether you are the CEO or the company spokesperson, the experience of a media interview training workshop is often the critical ingredient to help you prepare for success.

EXPERTISE

• Branding, Messaging and Positioning
• Critique and Analysis
• Story Packaging
• Image-Identifying your Strengths
• Communication
• Working on-camera
• Aligning your perception with public perception of you and your business

THE PROGRAM
LEARN HOW TO:

• Look great on camera and be prepared for being on a set of a TV or radio show
• Promote your product or company without sounding rehearsed
• Crystallize your message into a clear, compelling statement
• Identify and sidestep the tricks interviewers might use to trap you
• Craft interesting and catchy messages worthy of being quoted

PANNEY WILL TRAIN YOU IN:

• On-Camera Interview Skills
• Interview Techniques
• Message Targeting
• Hostile Questions
• Body Language
• Use Diction, Voice, and Tone
• Wardrobe Tips
• Dealing with stress and nervous tension and memory retention using hypnosis, Neuro-linguistic programming, or post hypnotic suggestions. Depending on the need, she may or may not use these modalities.

Previous Clients (selected list):

• McDonalds
• Oracle
• Kimberly-Clark
• The Center for Nonprofit Success
• The Filipino Women’s Summit
• Chef Louis Kim, Executive Chef of the Four Seasons, Milan, Spasso and Cho Hie in Seoul, Korea, and upcoming Erbe Matte, Beverly Hills
• Keynote speaker at Women for Kamala Harris for Women’s History Month
• Asian Pacific Family Center Youth Summit- Pacific Clinics
  
• The Filipino Women’s Network – Top 100 Filipina women in the United States
• The National Association of Asian American Professionals – National Convention 2008, 2009, 2010, upcoming 2011
• The National Association of Asian American Professionals Leadership Institute
• Asian Professional Exchange
• Asian Pacific Entertainment Media Summit
• Women in NAAAP (National Association of Asian American Professionals) – National Senior Advisor

FEES

Pricing is determined on a project-by-project basis. Fee may be hourly rate or a flat fee.
Factors influencing pricing:

• Scope of project
• Time required
• Travel expenses

For more information and to schedule a consultation......

CONTACT:
Panney Wei, C.Ht.
Chief Empowerment Officer, Positive Changes Consulting
P: (424) 256-8995
E: inquiries (at) panneywei.com